Avery
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Welcome to the Avery Blog

July 6, 2025 7 min read
Avery

I've spent over two decades building products for startups and larger companies. My work has ranged from launching ZipRecruiter's first cross-platform mobile app to co-founding ResortPass and scaling its booking platforms. I've led teams, written code, and shipped software that millions of people have used.

The common thread through all of it: creating tools that are intuitive, useful, and built on a deep understanding of how people actually live and work. Avery is the latest chapter in that journey.

–Taylor Bayouth


The Problem with Productivity Apps

We've all been there. You're in the middle of something, a thought pops into your head, "I need to remember to..." and then it's gone. Or worse, you download yet another task management app, use it for a week, and then forget it exists.

Most productivity tools have it backwards. They expect you to remember to check them, to open the app, to manage the system. But if you're already struggling to stay on top of things, the last thing you need is another tool demanding your attention.

That's why I built Avery to work where you already are: WhatsApp.


What Makes Avery Different

Avery isn't just another chatbot. She's built on sophisticated AI that understands context, learns your patterns, and most importantly—reaches out to you first.

Text her like you'd text a friend: "Remind me to call mom about Thanksgiving plans sometime this week but not before 2pm any day." She'll parse that rambling sentence, understand your constraints, check your calendar, and text you at exactly the right moment.

The key features that make this work:

  • Smart parsing - Turn messy thoughts into organized action
  • Proactive outreach - She texts you first, when it matters
  • Calendar awareness - Syncs with Google Calendar to time things perfectly
  • Memory system - Remembers your preferences and context
  • Project intelligence - Breaks down complex goals into manageable steps
  • Flexible scheduling - Handles everything from "in 20 minutes" to "every Tuesday"

Getting Started

Getting started with Avery takes less than 2 minutes:

  1. Sign in with Google
  2. Connect your WhatsApp
  3. Start texting

That's it. No complex onboarding, no tutorials, no setup wizards. Just start talking to her like you would a really organized friend who never forgets anything.


Why This Matters

After 25 years of building software, I've learned that the best tools disappear into the background. They work the way your brain works, not the other way around.

Avery represents something new: an AI assistant that doesn't wait for you to remember to use it. She learns how you think, when you need help, and reaches out at exactly the right moment.

If you've ever felt like traditional task apps don't stick—or if your brain works more in conversations than in lists—Avery might be exactly what you've been looking for.

Ready to never miss a deadline again? Get started with Avery today.

See these ideas in practice

Avery is the proactive AI assistant built on everything written here. It lives on WhatsApp and reaches out to you—not the other way around.

Get started with Google